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Wednesday, May 31 • 8:00am - 12:00pm
WORKSHOP (8am-12pm): Business Leader Summit (Separate fees apply)

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This closed-door, business-only session provides you with a unique opportunity to bond with peers and pick up success strategies for blending purpose and profit.

Moderated by EFG President David Hessekiel, this highly interactive session emphasizes group discussions and problem solving. Session highlights will include:

Employee Engagement — Increasingly important on most company priority lists, creating effective programs that attract participation, build morale and make a difference is tough work. Boston Beer Company’s Risa Sherman offers insights based on her company’s journey.

Making the Business Case — One of the common, unspoken secrets in our field is how difficult it can be to get C-suite leaders to attach solid business goals to social initiatives. Rodan & Fields’ Kari Hayden Pendoley helps us tackle the issue of getting the buy-in to create truly sustainable programs.

What’s Your Issue? — Based on a pre-conference survey of summit participants, we’ll reveal the hot topics and break into interest groups for frank, constructive discussions led by Reingold's Pat Nicklin.

Speakers
avatar for David Hessekiel

David Hessekiel

President, Engage for Good
Engage for Good President (formerly Cause Marketing Forum) David Hessekiel came to the field of “doing well by doing good” after years of volunteering for good causes and a career in journalism, publishing and consumer marketing.In the months after 9/11, he identified a growing... Read More →
avatar for Kari Hayden Pendoley

Kari Hayden Pendoley

Director of Social Impact and Head of the Prescription for Change Foundation, Rodan + Fields
Kari Hayden Pendoley leads the Prescription for Change® Foundation, the philanthropic arm for Rodan + Fields® which is the #1 fastest growing skincare brand in the US over the last five years. Kari’s background includes 16 years of experience in marketing, public relations, business... Read More →
avatar for Risa Sherman

Risa Sherman

Head of Philanthropy and Cause Marketing, Sam Adams
For two decades, Risa Sherman has helped companies, brands and nonprofits advance their missions and differentiate themselves through breakthrough cause campaigns and public-private partnerships.  Her areas of expertise include strategic philanthropy, cause marketing, public/private... Read More →

Wednesday May 31, 2017 8:00am - 12:00pm PDT
State (3rd Floor)
  Workshop, Corporate

Attendees (6)